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Using Social Media –
A Community Foundation Guide

by Bill White, Co-owner, MillerWhite Marketing 		Engagement Platform

According to research released in
August by The Nielsen Company,
social media is now this nation’s most
popular Internet activity. Americans
spend nearly a quarter of their online
time communicating and networking
across social networks and blogs,
a 43% increase over 2009.

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See you at the Fall IGA Conference!
 
 
 
 
Positive Results:
KCCF: Strategic Plan Helps Yield 40% Increase
in Assets and Recognition from USA Today

In seeking a wider community presence for KCCF, Executive Director Susie Light found success and increased assets with a strategic plan, measured marketing effectiveness and a consistent and “shiny” new image.


Download Article: PDF 465KB
 
Positive Results:
College Goal Sunday: Attendance Increases 60%; Marketing Costs Decrease

Jacki Switzer, former College Goal Sunday co-chair, discusses solutions created by MillerWhite that energized the event's image and increased its effectiveness.


Download Article: PDF 918KB
 
 
 
 
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