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The Search is on for the Best Way
to Target Search Engine Advertising
As published in Inside INdiana Business

One thing marketing directors and company CEOs need to be concerned about, if they aren’t already, is how search engine advertising fits into their overall
marketing plans.

 
 
 
 

Positive Results:

THEDC: Branding Initiative Key
in Plant Expansions, $135 Million
in New Investment

  IPHCA: New Branding Invigorates Communications Efforts, Saves
Time and Dollars for IPHCA
 

The Terre Haute Economic Development Corporation incorporated the city’s major branding initiative into its marketing efforts, which have recently achieved $135 million in new industry investment and expansions at several existing industries.

Find out more at:
http://www.terrehauteareaedc.com/

Download Article: PDF 136KB

 

The Indiana Primary Health Care Association asked MillerWhite to create a new logo and incorporate it into its web site and marketing materials. The result was an improvement in internal and external communications and a savings in time and money.

Find out more at:
http://www.indianapca.org/

Download Article: PDF 120KB

 
 
Facts and Figures:
The Trickle-Up Effect – The Luxury Market
as a Gauge of the Economy
Facts & Figures picture

In the wake of mid-September’s Wall Street shocker – the closing of Lehman Bros., the purchase of Merrill Lynch by Bank of America, and the bailout of AIG – the whole country – and the world – waited to see what the effect would be on the overall economy.

 
 
 
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