Year-End Special – Planning for 2006
With planning and budgeting for 2006 under way, now’s a good time to take a close look at your business’s past strategies and possibly develop some new ones. This issue of mwfusion reviews three marketing strategies and how they may be able to help your business grow.
 
 
 
Planning for 2006? You may want to get integrated.
If your marketing tactics are not working as well as you would like, you may need to look beyond your ads, radio spots, billboards or press releases to see if they’re really addressing your business goals. You may discover your company would benefit from an integrated marketing plan.
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For 2006: A plan to influence public opinion
If you are ignoring the value of a public relations strategy for your business, you may be missing out on one very important approach to connecting with potential customers and the public in general. Find out how your company can benefit from a PR program.
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Reaching new customers: direct mail vs. eMail
Ever-increasing costs for direct mail are motivating some businesses to drop this traditional method of reaching potential customers and turn to cost-effective forms of marketing over the Internet. Will this strategy work
for your business?
 

 

Blogging: Big advantage for small business?
Have you blogged yet? Web logs, which number in the millions, may hold promise as a medium that can help the sales efforts of small businesses. Now big business is getting into them, too. Find out more about this exploding Internet phenomenon.
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