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MillerWhite,
LLC completes new print campaign for Bingham McHale
January 25, 2003
New print ads appearing in the Indianapolis
Business Journal and other publications for Bingham McHale, Indianapolis'
fourth largest law firm, are a result of the firm's collaboration
with MillerWhite, LLC, an integrated marketing firm with offices
in Indianapolis.
"For Bingham McHale, MillerWhite was able to utilize its strength in marketing
strategy, advertising and creative services," said Bill White, a partner in MillerWhite.
The 2003 print campaign features color photography and consistent design to
promote Bingham McHale's individual practice groups including business services,
labor, employee issues, environmental compliance and intellectual property.
The message supports the campaign's main theme, that Bingham McHale assists
clients in getting back to what they do best - operating or growing their businesses.
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